NFL Case study

A creative experiment that delivered over 2.3 million interactions from NFL fans worldwide.

Concept

Create sport team uniform AR experiences independent from brand association and showcase organic engagement during pivotal events.
NFL 
Playoffs

THE SAUCE

TEAM

Solution

Construct true-to-model AR filters that users will be actively immersed with while supporting their favorite team.

Finish

Monumental increase in engagement, viewership, and subscription within our Snap profile.